Form 6-K

 

 

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

 

 

FORM 6-K

 

 

REPORT OF FOREIGN PRIVATE ISSUER

PURSUANT TO RULE 13a-16 OR 15d-16

UNDER THE SECURITIES EXCHANGE ACT OF 1934

For the month of May 2012

 

 

Commission File Number: 001-33765

 

 

AIRMEDIA GROUP INC.

 

 

17/F, Sky Plaza

No. 46 Dongzhimenwai Street

Dongcheng District, Beijing 100027

The People’s Republic of China

(Address of principal executive offices)

 

 

Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.

Form 20-F  x            Form 40-F  ¨

Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(1):  ¨

Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(7):  ¨

 

 

 


SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

AIRMEDIA GROUP INC.
By:  

/s/ Herman Guo

  Name:   Herman Guo
  Title:   Chairman and Chief Executive Officer

Date: May 15, 2012

 

2


EXHIBIT INDEX

 

Exhibit
No.

  

Description

99.1    Press release

 

3

Press Release

Exhibit 99.1

AirMedia Announces Unaudited First Quarter 2012 Financial Results

Beijing, China – May 14, 2012 – AirMedia Group Inc. (“AirMedia” or the “Company”) (Nasdaq: AMCN), a leading operator of out-of-home advertising platforms in China targeting mid-to-high-end consumers, today announced its unaudited financial results for the first quarter ended March 31, 2012.

First Quarter 2012 Financial Highlights

 

   

Total revenues increased by 10.1% year-over-year to US$67.5 million.

 

   

Net loss attributable to AirMedia’s shareholders was US$7.3 million. Basic and diluted net loss attributable to AirMedia’s shareholders per American Depositary Share (“ADS”) were both US$0.12.

 

   

Adjusted net loss attributable to AirMedia’s shareholders (non-GAAP), which is net loss attributable to AirMedia’s shareholders excluding share-based compensation expenses, amortization of acquired intangible assets, impairment of goodwill and impairment of intangible assets, was US$5.4 million. Adjusted basic and diluted net loss attributable to AirMedia’s shareholders per ADS (non-GAAP) were both US$0.09.

“Although we had a relatively weak first quarter due to the usual seasonality as well as advertisers’ caution and delay of advertising spending, we haven’t changed our expectation of a strong second half of the year. We are working hard to continue to strengthen our market position and to make our media assets more valuable,” commented Herman Guo, chairman and chief executive officer of AirMedia.

“Despite the year-over-year decline of advertising revenues from automobile advertisers in the first quarter of this year, strong growth from many other sectors was more than enough to offset the shortfall from the automobile sector. We plan to continue to diversify our revenue sources and expect more robust growth when automobile advertising revenues resume strong growth,” Ping Sun, AirMedia’s chief financial officer, commented.

First Quarter 2012 Financial Results

Revenues

Total revenues by product line (numbers in US$ 000’s except for percentages):

 

     Quarter
Ended
March  31,

2012
     % of
Total
Revenues
    Quarter
Ended
December  31,

2011
     % of
Total
Revenues
    Quarter
Ended
March  31,

2011
     % of
Total
Revenues
    Y/Y
Growth
rate
    Q/Q
Growth
rate
 

Air Travel Media Network

     62,299         92.2     79,434         90.4     56,973         92.9     9.3     -21.6

Digital frames in airports

     31,927         47.3     38,287         43.6     30,192         49.2     5.7     -16.6

Digital TV screens in airports

     2,169         3.2     9,370         10.7     5,209         8.5     -58.4     -76.9

Digital TV screens on airplanes

     5,017         7.4     7,533         8.6     6,799         11.1     -26.2     -33.4

Traditional media in airports

     21,799         32.3     22,234         25.3     13,901         22.7     56.8     -2.0

Other revenues in air travel

     1,387         2.0     2,010         2.2     872         1.4     59.1     -31.0

Gas Station Media Network

     3,290         4.9     5,948         6.8     1,799         2.9     82.9     -44.7

Other Media

     1,955         2.9     2,448         2.8     2,581         4.2     -24.3     -20.1
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

 

Total revenues

     67,544         100.0     87,830         100.0     61,353         100.0     10.1     -23.1
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

 

Net revenues

     66,144           84,994           59,901           10.4     -22.2

Total revenues for the first quarter of 2012 reached US$67.5 million, representing a year-over-year increase of 10.1% from US$61.4 million and a quarter-over-quarter decrease of 23.1% from US$87.8 million. The year-over-year increase was primarily due to increases in revenues from traditional media in airports, gas station media network and digital frames in airports. The quarter-over-quarter decrease was due to decreases in revenues from all of the Company’s product lines.

 

1


Revenues from digital frames in airports

Revenues from digital frames in airports for the first quarter of 2012 increased by 5.7% year-over-year and decreased by 16.6% quarter-over-quarter to US$31.9 million. The year-over-year increase was due to the Company’s continued sales efforts and advertisers’ growing acceptance of AirMedia’s digital frames. The quarter-over-quarter decrease was primarily due to a seasonally weak quarter in the first quarter of 2012, as well as advertisers’ caution and delay of advertising spending.

Revenues from digital TV screens in airports

Revenues from digital TV screens in airports for the first quarter of 2012 decreased by 58.4% year-over-year and by 76.9% quarter-over-quarter to US$2.2 million. The year-over-year and quarter-over-quarter decreases were primarily due to a drop in demand from advertisers. AirMedia plans to continue searching for ways to raise advertisers’ interest and to turn around this product line.

Revenues from digital TV screens on airplanes

Revenues from digital TV screens on airplanes for the first quarter of 2012 decreased by 26.2% year-over-year and by 33.4% quarter-over-quarter to US$5.0 million. The year-over-year and quarter-over-quarter decreases were primarily due to a seasonally weak quarter in the first quarter of 2012, as well as advertisers’ caution and delay of advertising spending.

Revenues from traditional media in airports

Revenues from traditional media in airports for the first quarter of 2012 increased by 56.8% year-over-year and decreased by 2.0% quarter-over-quarter to US$21.8 million. The year-over-year increase was primarily due to the Company’s continued sales efforts and advertisers’ growing acceptance of AirMedia’s traditional media in airports. The quarter-over-quarter decrease was primarily due to a seasonally weak quarter in the first quarter of 2012.

Revenues from the gas station media network

Revenues from the gas station media network for the first quarter of 2012 increased by 82.9% year-over-year and decreased by 44.7% quarter-over-quarter to US$3.3 million. The year-over-year increase was primarily due to the Company’s continued sales efforts and advertisers’ growing acceptance of AirMedia’s gas station media network. The quarter-over-quarter decrease was primarily due to a seasonally weak quarter in the first quarter of 2012 and the fact that sales pace has to slow down slightly because of the lack of enough resources to fulfill orders efficiently.

Revenues from other media

Revenues from other media were primarily revenues from unipole signs and other outdoors media. Revenues from other media for the first quarter of 2012 decreased by 24.3% year-over-year and decreased by 20.1% quarter-over-quarter to US$2.0 million. The year-over-year decrease was primarily due to a drop in demand from real estate advertisers. The quarter-over-quarter decrease was primarily due to a seasonally weak quarter in the first quarter of 2012.

Business tax and other sales tax

Business tax and other sales tax for the first quarter of 2012 were US$1.4 million, compared to US$1.5 million in the same period one year ago and US$2.8 million in the previous quarter. For purposes of calculating the amount of business and other sales tax, concession fees are deducted from total revenues, as permitted under applicable PRC tax law.

 

2


Net revenues

Net revenues for the first quarter of 2012 reached US$66.1 million, representing a year-over-year increase of 10.4% from US$59.9 million and a quarter-over-quarter decrease of 22.2% from US$85.0 million.

Cost of Revenues

Cost of revenues for the first quarter of 2012 was US$62.8 million, representing a year-over-year increase of 11.8% from US$56.2 million and a quarter-over-quarter decrease of 4.5% from US$65.8 million. The year-over-year increase was primarily due to an increase in concession fees. The quarter-over-quarter decrease was primarily due to lower agency fees for third-party advertising agencies. Cost of revenues as a percentage of net revenues in the first quarter of 2012 was 95.0%, up from 93.8% in the same period one year ago and up from 77.4% in the previous quarter.

AirMedia incurs concession fees to airports for placing and operating digital frames, digital TV screens, traditional media and other displays in airports, to airlines for playing programs on their digital TV screens, to Sinopec for placing outdoors media in its gas stations and to other media resources owners for placing unipole signs and other outdoors media.

Concession fees for the first quarter of 2012 increased by 14.7% year-over-year and by 5.1% quarter-over-quarter to US$43.4 million. The year-over-year and quarter-over-quarter increases were primarily due to newly signed or renewed concession rights contracts during the period. Concession fees as a percentage of net revenues in the first quarter of 2012 was 65.7%, increasing from 63.2% in the same period one year ago and from 48.6% in the previous quarter. The year-over-year increase of concession fees as a percentage of net revenues was primarily due to the fact that incremental concession fees grew at a faster pace than revenue growth. The quarter-over-quarter increase of concession fees as a percentage of net revenues was primarily due to the fact that revenues decreased while concession fees increased due to newly signed or renewed concession rights contracts.

Gross Profit

Gross profit for the first quarter of 2012 was US$3.3 million, compared to gross profit of US$3.7 million in the same period one year ago and gross profit of US$19.2 million in the previous quarter.

Gross profit as a percentage of net revenues for the first quarter of 2012 was 5.0%, compared to gross profit as a percentage of net revenues of 6.2% in the same period one year ago and gross profit as a percentage of net revenues of 22.6% in the previous quarter. The year-over-year decrease in gross profit as a percentage of net revenues was primarily due to the fact that cost of revenues grew faster than net revenues. The quarter-over-quarter decrease in gross profit as a percentage of net revenues was primarily due to the fact that net revenues decreased faster than cost of revenues.

 

3


Operating Expenses

Operating expenses (numbers in US$ 000’s except for percentages):

 

     Quarter
Ended
March  31,

2012
     % of Net
Revenues
    Quarter
Ended
December  31,

2011
     % of Net
Revenues
    Quarter
Ended
March  31,

2011
     % of Net
Revenues
    Y/Y
Growth
rate
    Q/Q
Growth
rate
 

Selling and marketing expenses

     4,083         6.2     4,984         5.9     4,289         7.2     -4.8     -18.1

General and administrative expenses

     6,128         9.3     7,245         8.5     4,854         8.1     26.2     -15.4

Impairment of goodwill

     —           0.0     1,003         1.2     —           0.0     N/A        N/A   
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

 

Total operating expenses

     10,211         15.5     13,232         15.6     9,143         15.3     11.7     -22.8
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

 

Adjusted operating expenses (non-GAAP)

     8,314         12.6     10,695         12.6     7,495         12.5     10.9     -22.3
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

 

Total operating expenses for the first quarter of 2012 were US$10.2 million, representing a year-over-year increase of 11.7% from US$9.1 million and a quarter-over-quarter decrease of 22.8% from US$13.2 million.

Total operating expenses for the first quarter of 2012 included share-based compensation expenses of US$992,000, compared to share-based compensation expenses of US$709,000 in the same period one year ago and share-based compensation expenses of US$582,000 in the previous quarter. The year-over-year increase in share-based compensation expenses was primarily due to the stock options granted on March 22, 2011, which did not have a full quarter impact in the first quarter of 2011.

Adjusted operating expenses (non-GAAP) for the first quarter of 2012, which excluded share-based compensation expenses, amortization of acquired intangible assets, impairment of goodwill, and impairment of intangible assets, were US$8.3 million, representing a year-over-year increase of 10.9% from US$7.5 million and a quarter-over-quarter decrease of 22.3% from US$10.7 million. Adjusted operating expenses as a percentage of net revenues (non-GAAP) in the first quarter of 2012 was 12.6%, compared to 12.5% in the same period one year ago and 12.6% in the previous quarter.

Please refer to the attached table captioned “Reconciliation of GAAP Operating Expenses to Non-GAAP Adjusted Operating Expenses” for a reconciliation of operating expenses under U.S. GAAP to adjusted operating expenses (non-GAAP).

Selling and marketing expenses for the first quarter of 2012 were US$4.1 million, including share-based compensation expenses of US$297,000. This represented a year-over-year decrease of 4.8% from US$4.3 million and a quarter-over-quarter decrease of 18.1% from US$5.0 million. The year-over-year decrease was primarily due to lower professional fees. The quarter-over-quarter decrease was primarily due to lower sales commissions for the Company’s direct sales force.

General and administrative expenses for the first quarter of 2012 were US$6.1 million, including share-based compensation expenses of US$695,000. This represented a year-over-year increase of 26.2% from US$4.9 million and a quarter-over-quarter decrease of 15.4% from US$7.2 million. The year-over-year increase was primarily due to higher salary expenses, higher share-based compensation expenses, higher bad-debt provisions and higher professional fees. The quarter-over-quarter decrease was primarily due to lower bad-debt provisions, which were partially offset by higher salary expenses and higher professional fees.

 

4


Loss/Income from Operations

Loss from operations for the first quarter of 2012 was US$6.9 million, compared to loss from operations of US$5.4 million in the same period one year ago and income from operations of US$6.0 million in the previous quarter. Loss from operations as a percentage of net revenues for the first quarter of 2012 was negative 10.4%, compared to negative 9.1% in the same period one year ago and 7.1% in the previous quarter.

Adjusted loss from operations (non-GAAP) for the first quarter of 2012, which excluded share-based compensation expenses, amortization of acquired intangible assets, and impairment of intangible assets, was US$5.0 million, compared to adjusted loss from operations (non-GAAP) of US$3.8 million in the same period one year ago and adjusted income from operations (non-GAAP) of US$8.5 million in the previous quarter. Adjusted operating margin (non-GAAP) for the first quarter of 2012, which excluded the effect of share-based compensation expenses, amortization of acquired intangible assets, impairment of goodwill, and impairment of intangible assets, was negative 7.5%, compared to negative 6.3% in the same period one year ago and 10.0% in the previous quarter.

Please refer to the attached table captioned “Reconciliation of GAAP Loss from Operations to Non-GAAP Adjusted Loss from Operations” for a reconciliation of loss from operations under U.S. GAAP to adjusted loss from operations (non-GAAP).

Income Tax Expenses

Income tax expenses for the first quarter of 2012 were US$1.9 million, compared to income tax expenses of US$522,000 in the same period one year ago and income tax expenses of US$2.4 million in the previous quarter. The year-over-year increase of tax expenses was primarily due to higher valuation allowance.

Net Loss/Income Attributable to AirMedia’s Shareholders

Net loss attributable to AirMedia’s shareholders for the first quarter of 2012 was US$7.3 million, compared to net loss attributable to AirMedia’s shareholders of US$3.9 million in the same period one year ago and net income attributable to AirMedia’s shareholders of US$4.6 million in the previous quarter. The basic net loss attributable to AirMedia’s shareholders per ADS for the first quarter of 2012 was US$0.12, compared to basic net loss attributable to AirMedia’s shareholders per ADS of US$0.06 in the same period one year ago and basic net income attributable to AirMedia’s shareholders per ADS of US$0.07 in the previous quarter. The diluted net loss attributable to AirMedia’s shareholders per ADS for the first quarter of 2012 was US$0.12, compared to diluted net loss attributable to AirMedia’s shareholders per ADS of US$0.06 in the same period one year ago and diluted net income attributable to AirMedia’s shareholders per ADS of US$0.07 in the previous quarter.

Adjusted net loss attributable to AirMedia’s shareholders (non-GAAP) for the first quarter of 2012, which is net loss attributable to AirMedia’s shareholders excluding share-based compensation expenses, amortization of acquired intangible assets, impairment of goodwill, and impairment of intangible assets, was US$5.4 million, compared to adjusted net loss attributable to AirMedia’s shareholders (non-GAAP) of US$2.3 million in the same period one year ago and adjusted net income attributable to AirMedia’s shareholders (non-GAAP) of US$7.2 million in the previous quarter. Basic adjusted net loss attributable to AirMedia’s shareholders per ADS (non-GAAP) for the first quarter of 2012 was US$0.09, compared to basic adjusted net loss attributable to AirMedia’s shareholders per ADS (non-GAAP) of US$0.03 in the same period one year ago and basic adjusted net income attributable to AirMedia’s shareholders per ADS (non-GAAP) of US$0.11 in the previous quarter. Diluted adjusted net loss attributable to AirMedia’s shareholders per ADS (non-GAAP) for the first quarter of 2012 was US$0.09, compared to diluted adjusted net loss attributable to AirMedia’s shareholders per ADS (non-GAAP) of US$0.03 in the same period one year ago and diluted adjusted net income attributable to AirMedia’s shareholders per ADS (non-GAAP) of US$0.11 in the previous quarter.

 

5


Please refer to the attached table captioned “Reconciliation Of GAAP Net Income (Loss) and EPS To Non-GAAP Adjusted Net Income (Loss) and EPS” for a reconciliation of net income (loss) attributable to AirMedia’s shareholders and basic and diluted net income (loss) attributable to AirMedia’s shareholders per ADS under U.S. GAAP to adjusted net income (loss) attributable to AirMedia’s shareholders (non-GAAP) and basic and diluted adjusted net income (loss) attributable to AirMedia’s shareholders per ADS (non-GAAP).

Cash and Restricted Cash

Other than restricted cash of US$8.5 million, cash totaled US$117.9 million as of March 31, 2012, compared to US$112.7 million as of December 31, 2011. The increase in cash from December 31, 2011 was primarily due to positive cash flow from operations.

ADS Repurchases

On March 21, 2011, AirMedia’s board of directors authorized AirMedia to repurchase up to US$20 million of its own outstanding ADSs within two years from March 21, 2011. As of May 6, 2012, AirMedia had repurchased an aggregate of 3,397,915 ADSs on the open market for a total consideration of US$11.1 million.

Other Recent Developments

On May 1, 2012, AirMedia commenced operations of 163 digital TV screens in Hangzhou Xiaoshan International Airport in Zhejiang province.

In April 2012, AirMedia entered into an agreement with Asiaray Advertising Media Ltd. and Guangxi Civil Aviation Development Co., Ltd. to form a joint venture that exclusively operates various media resources in four airports in China’s Guangxi province. These four airports are Nanning Wuxu International Airport, Guilin Liangjiang International Airport, Liuzhou Bailian Airport and Beihai Fucheng Airport. Guangxi Civil Aviation Development Co., Ltd. is a wholly-owned subsidiary of Guangxi Airport Group, which owns and operates these four airports.

Beginning April 6, 2012, in an effort to improve the attractiveness of the Company’s digital frames, AirMedia changed its sales method for stand-alone digital frames in the airports for second-tier and third-tier cities in China. The length of advertising time slot was changed from 12 seconds to six seconds per time slot. The cycle time of advertisements was changed from 10 minutes to five minutes. These changes increased the frequency of exposure for advertisements and had no impact on the time slots available for sale of AirMedia’s digital frames. In addition, advertisers now have the choice to purchase time slots on AirMedia’s stand-alone digital frames at departure halls or arrival halls separately or as a whole in the airports for second-tier and third-tier cities.

On March 30, 2012, AirMedia commenced operations of 14 digital TV screens in Yanji Chaoyangchuan Airport in Jilin province.

Business Outlook

AirMedia currently expects its total revenues for the second quarter of 2012 to range from US$68.0 million to US$70.0 million, representing a year-over-year increase of 16.2% to 19.6% from the same period in 2011.

AirMedia currently expects its concession fees to be approximately US$45.5 million in the second quarter of 2012. The quarter-over-quarter increase from the first quarter of 2012 will be primarily due to the concession fee commitments under concession rights contracts that were newly signed or renewed or are expected to be signed or renewed.

 

6


The above forecast reflects AirMedia’s current and preliminary view and is therefore subject to change. Please refer to the Safe Harbor Statement below for the factors that could cause actual results to differ materially from those contained in any forward-looking statement.

Summary of Selected Operating Data

 

     Quarter
Ended
March 31,  2012
    Quarter
Ended
December 31,  2011
    Quarter
Ended
March 31,  2011
    Y/Y
Growth
Rate
    Q/Q
Growth
Rate
 

Digital frames in airports

          

Number of airports in operation

     34        34        35        -2.9     0.0

Number of time slots available for sale (2)

     32,997        35,423        34,139        -3.3     -6.8

Number of time slots sold (3)

     12,448        14,189        10,327        20.5     -12.3

Utilization rate (4)

     37.7     40.1     30.2     7.5     -2.4

Average advertising revenue per time slot sold (5)

     US$2,565        US$2,698        US$2,924        -12.3     -4.9

Digital TV screens in airports

          

Number of airports in operation

     37        36        37        0.0     2.8

Number of time slots available for sale (1)

     17,683        18,138        18,780        -5.8     -2.5

Number of time slots sold (3)

     1,663        6,133        3,555        -53.2     -72.9

Utilization rate (4)

     9.4     33.8     18.9     -9.5     -24.4

Average advertising revenue per time slot sold (5)

     US$1,304        US$1,528        US$1,465        -11.0     -14.7

Digital TV screens on airplanes

          

Number of airlines in operation

     9        9        8        12.5     0.0

Number of time slots available for sale (1)

     444        414        414        7.2     7.2

Number of time slots sold (3)

     175        218        232        -24.6     -19.7

Utilization rate (4)

     39.4     52.7     56.0     -16.6     -13.3

Average advertising revenue per time slot sold (5)

     US$28,669        US$34,555        US$29,325        -2.2     -17.0

Traditional Media in airports

          

Numbers of locations available for sale (6)

     914        950        875        4.5     -3.8

Numbers of locations sold (7)

     680        707        522        30.3     -3.8

Utilization rate (8)

     74.4     74.4     59.7     14.7     0.0

Average advertising revenue per location sold (9)

     US$32,057        US$31,448        US$26,631        20.4     1.9

Notes:

 

(1) 

A time slot is defined as a 30-second equivalent advertising time unit for digital TV screens in airports and digital TV screens on airplanes, which is shown during each advertising cycle on a weekly basis in a given airport or on a monthly basis on the routes of a given airline, respectively. AirMedia’s airport advertising programs are shown repeatedly on a daily basis during a given week in one-hour cycles and each hour of programming includes 20 minutes of advertising content, which allows the Company to sell a maximum of 40 time slots per week. The number of time slots available for sale for the digital TV screens in airports during the period presented is calculated by multiplying the time slots available for sale per week per airport by the number of weeks during the period presented when AirMedia had operations in each airport and then calculating the sum of all the time slots available for sale for each of the Company’s network airports. The length of AirMedia’s in-flight programs typically ranges from approximately 45 minutes to an hour per flight, approximately five to 13 minutes of which consist of advertising content. The number of time slots available for sale for our digital TV screens on airplanes during the period presented is calculated by multiplying the time slots per airline per month by the number of months during the period presented when AirMedia had operations on each airline and then calculating the sum of all the time slots available for sale for each of its network airlines.

(2)

A time slot is defined as a 12-second equivalent advertising time for digital frames in airports, which is shown during each standard advertising cycle on a weekly basis in a given airport. AirMedia’s standard airport advertising programs are shown repeatedly on a daily basis during a given week in 10-minute cycles, which allows the Company to sell a maximum of 50 time slots per week. The length of time slot and advertising program cycle of some digital frames in several airports are different from the standard ones. The number of time slots available for sale for the digital frames in airports during the period presented is calculated by multiplying the time slots per week per airport by the number of weeks during the period presented when the Company had operations in each airport and then calculating the sum of all the time slots available for each of its network airports.

 

7


(3)

Number of time slots sold refers to the number of 30-second equivalent advertising time units for digital TV screens in airports and digital TV screens on airplanes or 12-second equivalent advertising time units for digital frames in airports sold during the period presented.

(4)

Utilization rate for digital TV screens in airports, digital TV screens on airplanes and digital frames in airports refers to total time slots sold as a percentage of total time slots available for sale during the relevant period.

(5)

Average advertising revenue per time slot sold for digital TV screens in airports, digital TV screens on airplanes and digital frames in airports are calculated by dividing each of the Company’s revenues derived from digital TV screens in airports, digital TV screens on airplanes and digital frames in airports by the respective number of time slots sold.

(6)

The number of locations available for sale in traditional media is defined as the sum of (1) the number of light boxes and billboards in Beijing, Shenzhen, Wenzhou and certain other airports (light boxes and billboards), and (2) the number of gate bridges in certain airports (gate bridges).

(7)

The number of locations sold is defined as the sum of (1) the number of light boxes and billboards sold and (2) the number of gate bridges sold. To calculate the number of light boxes and billboards sold in a given airport, the “utilization rates of light boxes and billboards” in such airport is first calculated by dividing the “total value of light boxes and billboards sold” in such airport by the “total value of light boxes and billboards” in such airport. The “total value of light box and billboard sold” in a given airport is calculated as the daily listing prices of each light boxes and billboards sold in such airport multiplied by their respective number of days sold during the period presented. The “total value of light boxes and billboards” in a given airport is calculated as the sum of quarterly listing prices of all the light boxes and billboards in such airport during the period presented. The number of light boxes and billboards sold in a given airport is then calculated as the number of light boxes and billboards available for sale in such airport multiplied by the utilization rates of light boxes and billboards in such airport. The number of gate bridges sold in a given airport is counted based on numbers in the relevant contracts.

(8)

Utilization rate for traditional media in airports refers to total locations sold as a percentage of total locations available for sale during the period presented.

(9)

Average advertising revenue per location sold is calculated by dividing the revenues derived from all the locations sold by the number of locations sold during the period presented.

Earnings Conference Call Details

AirMedia will hold a conference call to discuss the first quarter 2012 earnings at 7:00 AM U.S. Eastern Time on May 14, 2012 (4:00 AM U.S. Pacific Time on May 14, 2012; 7:00 PM Beijing/Hong Kong time on May 14, 2012). AirMedia’s management team will be on the call to discuss financial results and operational highlights and answer questions.

Conference Call Dial-in Information

U.S.: +1 866 519 4004

U.K.: 08082346646

Hong Kong: +852 2475 0994

International: +1 718 354 1231

Pass code: AMCN

A replay of the call will be available for 1 week between 10:00 a.m. on May 14, 2012 and 11:59 p.m. on May 21, 2012, Eastern Time.

Replay Dial-in Information

U.S.: +1 866 214 5335

International: +1 718 354 1232

Pass code: 74475923

 

 

8


Additionally, a live and archived webcast of this call will be available on the Investor Relations section of AirMedia’s corporate website at http://ir.airmedia.net.cn.

Use of Non-GAAP Financial Measures

AirMedia’s management uses non-GAAP financial measures to gain an understanding of AirMedia’s comparative operating performance and future prospects. AirMedia’s non-GAAP financial measures exclude the following non-cash items: (1) share-based compensation expenses, (2) amortization of acquired intangible assets, (3) impairment of goodwill, and (4) impairment of intangible assets.

Non-GAAP financial measures are used by AirMedia’s management in their financial and operating decision-making, because management believes they reflect AirMedia’s ongoing business and operating performance in a manner that allows meaningful period-to-period comparisons. AirMedia’s management believes that these non-GAAP financial measures provide useful information to investors and others in understanding and evaluating AirMedia’s operating performance in the same manner as management does, if they so choose. Specifically, AirMedia believes the non-GAAP financial measures provide useful information to both management and investors by excluding certain charges that the Company believes are not indicative of its core operating results.

The non-GAAP financial measures have limitations. They do not include all items of income and expense that affect AirMedia’s income from operations. Specifically, these non-GAAP financial measures are not prepared in accordance with GAAP, may not be comparable to non-GAAP financial measures used by other companies and, with respect to the non-GAAP financial measures that exclude certain items under GAAP, do not reflect any benefit that such items may confer to AirMedia. Management compensates for these limitations by also considering AirMedia’s financial results as determined in accordance with GAAP. The presentation of this additional information is not meant to be considered superior to, in isolation from or as a substitute for results prepared in accordance with US GAAP. For more information on these non-GAAP financial measures, please see the table captioned “Reconciliation of GAAP Net (Loss) Income and EPS and Non-GAAP Adjusted Net (Loss) Income and EPS”, “Reconciliation of GAAP Operating Expenses to Non-GAAP Adjusted Operating Expenses” and “Reconciliation of GAAP (Loss) Income from Operations to Non-GAAP Adjusted (Loss) Income from Operations” set forth at the end of this release.

About AirMedia Group Inc.

AirMedia Group Inc. (Nasdaq: AMCN) is a leading operator of out-of-home advertising platforms in China targeting mid-to-high-end consumers. AirMedia operates the largest digital media network in China dedicated to air travel advertising. AirMedia operates digital frames in 34 major airports and digital TV screens in 37 major airports, including most of the 30 largest airports in China. In addition, AirMedia sells advertisements on the routes operated by nine airlines, including the four largest airlines in China. In selected major airports, AirMedia also operates traditional media platforms, such as billboards and light boxes, and other digital media, such as mega LED screens.

In addition, AirMedia has obtained exclusive contractual concession rights until the end of 2014 to develop and operate outdoor advertising platforms at Sinopec’s service stations located throughout China.

 

9


For more information about AirMedia, please visit http://www.airmedia.net.cn.

Safe Harbor Statement

This announcement contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expect,” “anticipate,” “future,” “intend,” “plan,” “believe,” “estimate,” “confident” and similar statements. Among other things, the Business Outlook section and the quotations from management in this announcement, as well as AirMedia Group Inc.’s strategic and operational plans, contain forward-looking statements. AirMedia may also make written or oral forward-looking statements in its reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about AirMedia’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of important factors could cause actual results to differ materially from those contained in any forward-looking statement. Potential risks and uncertainties include, but are not limited to: if advertisers or the viewing public do not accept, or lose interest in, AirMedia’s air travel advertising network, AirMedia may be unable to generate sufficient cash flow from its operating activities and its prospects and results of operations could be negatively affected; AirMedia derives most of its revenues from the provision of air travel advertising services, and any slowdown in the air travel advertising industry in China may materially and adversely affect its revenues and results of operations; AirMedia’s strategy of expanding its advertising network by building new air travel media platforms and expanding into traditional media in airports may not succeed, and its failure to do so could materially reduce the attractiveness of its network and harm its business, reputation and results of operations; if AirMedia does not succeed in its expansion into gas station and other outdoors media advertising, its future results of operations and growth prospects may be materially and adversely affected; if AirMedia’s customers reduce their advertising spending or are unable to pay AirMedia in full, in part or at all for a period of time due to an economic downturn in China and/or elsewhere or for any other reason, AirMedia’s revenues and results of operations may be materially and adversely affected; AirMedia faces risks related to health epidemics, which could materially and adversely affect air travel and result in reduced demand for its advertising services or disrupt its operations; if AirMedia is unable to retain existing concession rights contracts or obtain new concession rights contracts on commercially advantageous terms that allow it to operate its advertising platforms, AirMedia may be unable to maintain or expand its network coverage and its business and prospects may be harmed; a significant portion of AirMedia’s revenues has been derived from the six largest airports and four largest airlines in China, and if any of these airports or airlines experiences a material business disruption, AirMedia’s ability to generate revenues and its results of operations would be materially and adversely affected; AirMedia’s limited operating history makes it difficult to evaluate its future prospects and results of operations; and other risks outlined in AirMedia’s filings with the U.S. Securities and Exchange Commission. AirMedia does not undertake any obligation to update any forward-looking statement, except as required under applicable law.

Investor Contact:

Raymond Huang

Senior Director of Investor Relations

AirMedia Group Inc.

Tel: +86-10-8460-8678

Email: ir@airmedia.net.cn

 

10


AirMedia Group Inc.

UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS

(In U.S. dollars in thousands)

 

     March 31,
2012
    December 31,
2011
 

ASSETS:

    

Current assets:

    

Cash

     117,910        112,734   

Restricted cash

     8,471        6,363   

Accounts receivable, net

     85,458        92,823   

Prepaid concession fees

     25,060        22,909   

Amount due from related party

     148        148   

Other current assets

     6,164        6,627   

Deferred tax assets -current

     5,578        6,061   
  

 

 

   

 

 

 

Total current assets

     248,789        247,665   
  

 

 

   

 

 

 

Property and equipment, net

     51,870        56,429   

Long-term investments

     3,737        2,047   

Long-term deposits

     16,795        15,042   

Deferred tax assets - non-current

     4,588        5,763   

Acquired intangible assets, net

     12,875        13,788   

Goodwill

     20,722        20,734   
  

 

 

   

 

 

 

Total assets

     359,376        361,468   
  

 

 

   

 

 

 

LIABILITIES AND EQUITY:

    

Current liabilities:

    

Accounts payable (including accounts payable of the consolidated variable interest entities without recourse to AirMedia Group Inc. $61,697 and $68,946 as of December 31, 2011 and March 31, 2012, respectively)

     70,616        63,577   

Accrued expenses and other current liabilities (including accrued expenses and other current liabilities of the consolidated variable interest entities without recourse to AirMedia Group Inc. $9,585 and $6,904 as of December 31, 2011 and March 31, 2012, respectively)

     8,883        11,276   

Deferred revenue (including deferred revenue of the consolidated variable interest entities without recourse to AirMedia Group Inc. $11,516 and $11,736 as of December 31 2011 and March 31, 2012, respectively)

     11,809        11,522   

Income tax payable (including income tax payable of the consolidated variable interest entities without recourse to AirMedia Group Inc. $332 and $364 as of December 31, 2011 and March 31, 2012, respectively)

     680        792   

Amounts due to related parties (including amounts due to related parties of the consolidated variable interest entities without recourse to AirMedia Group Inc. $443 and $442 as of December 31, 2011 and March 31, 2012, respectively)

     442        443   
  

 

 

   

 

 

 

Total current liabilities

     92,430        87,610   
  

 

 

   

 

 

 

Deferred tax liability - non-current

     3,565        3,800   
  

 

 

   

 

 

 

Total liabilities

     95,995        91,410   
  

 

 

   

 

 

 

Equity

    

Ordinary shares

     128        128   

Additional paid-in capital

     276,251        275,150   

Treasury stock

     (3,775     (3,775

Statutory reserves

     8,049        8,049   

Accumulated deficits

     (45,465     (38,138

Accumulated other comprehensive income

     30,582        30,734   
  

 

 

   

 

 

 

Total AirMedia Group Inc.’s shareholders’ equity

     265,770        272,148   
  

 

 

   

 

 

 

Noncontrolling interests

     (2,389     (2,090
  

 

 

   

 

 

 

Total equity

     263,381        270,058   
  

 

 

   

 

 

 

Total liabilities and equity

     359,376        361,468   
  

 

 

   

 

 

 

 

11


AirMedia Group Inc.

UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS

(In U.S. dollars in thousands, except share and ADS related data)

 

     Three Months Ended  
     March 31,
2012
    December 31,
2011
    March 31,
2011
 

Revenues

     67,544        87,830        61,353   

Business tax and other sales tax

     (1,400     (2,836     (1,452
  

 

 

   

 

 

   

 

 

 

Net revenues

     66,144        84,994        59,901   

Cost of revenues

     62,823        65,764        56,195   
  

 

 

   

 

 

   

 

 

 

Gross profit

     3,321        19,230        3,706   

Operating expenses:

      

Selling and marketing *

     4,083        4,984        4,289   

General and administrative *

     6,128        7,245        4,854   

Impairment of goodwill

     —          1,003        —     
  

 

 

   

 

 

   

 

 

 

Total operating expenses

     10,211        13,232        9,143   
  

 

 

   

 

 

   

 

 

 

(Loss)/income from operations

     (6,890     5,998        (5,437

Interest income

     259        247        355   

Other income, net

     813        716        336   
  

 

 

   

 

 

   

 

 

 

(Loss)/income before income taxes

     (5,818     6,961        (4,746

Income tax expenses

     (1,913     (2,446     (522
  

 

 

   

 

 

   

 

 

 

Net (loss)/income before net income of equity method investments

     (7,731     4,515        (5,268

Net income of equity method investments

     103        70        58   
  

 

 

   

 

 

   

 

 

 

Net (loss)/income

     (7,628     4,585        (5,210
  

 

 

   

 

 

   

 

 

 

Less: Net loss attributable to noncontrolling interests

     (301     (44     (1,308
  

 

 

   

 

 

   

 

 

 

Net (loss)/income attributable to AirMedia Group Inc.’s shareholders

     (7,327     4,629        (3,902
  

 

 

   

 

 

   

 

 

 

Net (loss)/income attributable to AirMedia Group Inc.’s shareholders per ordinary share

      

Basic

     (0.06     0.04        (0.03

Diluted

     (0.06     0.04        (0.03

Net (loss)/income attributable to AirMedia Group Inc.’s shareholders per ADS

      

Basic

     (0.12     0.07        (0.06

Diluted

     (0.12     0.07        (0.06

Weighted average ordinary shares outstanding used in computing net (loss)/income per ordinary share - basic

     125,241,217        126,546,835        131,876,085   

Weighted average ordinary shares outstanding used in computing net (loss)/income per ordinary share - diluted

     125,241,217        127,711,965        131,876,085   

*  Share-based compensation charges included are as follow:

      

    Selling and marketing

     297        178        281   

    General and administrative

     695        404        428   

 

 

12


AirMedia Group Inc.

UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE (LOSS) INCOME

(In U.S. dollars in thousands, except share and ADS related data)

 

     Three Months Ended  
     March 31,
2012
    December 31,
2011
    March 31,
2011
 

Net (loss) income

     (7,628     4,585        (5,210

Other comprehensive (loss) income

     (151     3,474        2,050   
  

 

 

   

 

 

   

 

 

 

Comprehensive (loss) income

     (7,779     8,059        (3,160

Less: comprehensive loss attributable to the noncontrolling interest

     (300     (72     (1,305
  

 

 

   

 

 

   

 

 

 

Comprehensive (loss) income attributable to AirMedia Group Inc.’s shareholders

     (7,479     8,131        (1,855
  

 

 

   

 

 

   

 

 

 

 

13


AirMedia Group Inc.

RECONCILIATION OF GAAP NET (LOSS) INCOME AND EPS TO NON-GAAP ADJUSTED NET (LOSS) INCOME AND EPS

(In U.S. dollars in thousands, except share and ADS related data)

 

     Three Months Ended  
     March 31,
2012
    December 31,
2011
     March 31,
2011
 

Net (loss)/ income attributable to AirMedia Group Inc.’s shareholders (GAAP)

     (7,327     4,629         (3,902

Amortization of acquired intangible assets

     905        952         939   

Share-based compensation

     992        582         709   

Impairment of goodwill

     —          1,003         —     
  

 

 

   

 

 

    

 

 

 

Adjusted net (loss)/ income attributable to AirMedia Group Inc.’s shareholders (non-GAAP)

     (5,430     7,166         (2,254
  

 

 

   

 

 

    

 

 

 

Adjusted net (loss)/ income attributable to AirMedia Group Inc.’s shareholders per share (non-GAAP)

       

Basic

     (0.04     0.06         (0.02

Diluted

     (0.04     0.06         (0.02

Adjusted net (loss)/ income attributable to AirMedia Group Inc.’s shareholders per ADS (non-GAAP)

       

Basic

     (0.09     0.11         (0.03

Diluted

     (0.09     0.11         (0.03

Shares used in computing adjusted basic net (loss)/ income attributable to AirMedia Group Inc.’s shareholders per share (non-GAAP)

     125,241,217        126,546,835         131,876,085   

Shares used in computing adjusted diluted net (loss)/ income attributable to AirMedia Group Inc.’s shareholders per share (non-GAAP)

     125,241,217        127,711,965         131,876,085   

Note: 1) The Non-GAAP adjusted net (loss) income per share and per ADS are computed using Non-GAAP adjusted net (loss) income and number of shares and ADSs used in GAAP basic and diluted EPS calculation, where the number of shares and ADSs is adjusted for dilution due to the share-based compensation plan.

 

14


AirMedia Group Inc.

RECONCILIATION OF GAAP OPERATING EXPENSES TO NON-GAAP ADJUSTED OPERATING EXPENSES

(In U.S. dollars in thousands except for percentages)

 

    Three Months Ended  
    March 31,
2012
    December 31,
2011
    March 31,
2011
 

Operating expenses (GAAP)

    10,211        13,232        9,143   

Amortization of acquired intangible assets

    905        952        939   

Share-based compensation

    992        582        709   

Impairment of goodwill

    —          1,003        —     
 

 

 

   

 

 

   

 

 

 

Adjusted operating expenses (non-GAAP)

    8,314        10,695        7,495   
 

 

 

   

 

 

   

 

 

 

Adjusted operating expenses as a percentage of net revenues (non-GAAP)

    12.6     12.6     12.5

AirMedia Group Inc.

RECONCILIATION OF GAAP (LOSS) INCOME FROM OPERATIONS TO NON-GAAP ADJUSTED (LOSS) INCOME FROM OPERATIONS

(In U.S. dollars in thousands except for percentages)

 

    Three Months Ended  
    March 31,
2012
    December 31,
2011
    March 31,
2011
 

(Loss)/ Income from operations

    (6,890     5,998        (5,437

Amortization of acquired intangible assets

    905        952        939   

Share-based compensation

    992        582        709   

Impairment of goodwill

    —          1,003        —     
 

 

 

   

 

 

   

 

 

 

Adjusted (loss)/ income from operations (non-GAAP)

    (4,993     8,535        (3,789
 

 

 

   

 

 

   

 

 

 

Adjusted operating margin (non-GAAP)

    -7.5     10.0     -6.3

 

15